More than a thousand medical and sales reps have benefited through the step-by-step process of the selling skills program. New or experienced sales personnel all need to understand the transition that we have to make from a ‘seller to assistant buyer’ in today’s world of high-powered selling. Help your sales team learn the difference.
Be it insurance selling or pharmaceutical selling, selling door to door or selling to the corporates, be it walk-ins or those you walk unto, the essence lies in understanding the needs and positioning your product to suit this need. The essence lies in selling benefits, not features, in overcoming objections, and in closing the sales and ‘asking the question’. The essence lies in effective follow up.